Your CV is obviously a vital tool in your job search to getting your foot in the door with an employer. It provides you with an opportunity to sell your skills and market yourself as someone a hiring business would want to meet.
When a recruiter or hiring manager is looking at a CV, their eyes naturally search for several must-have key elements that are unique to only the sales field. If they don’t see them, it becomes increasingly difficult to turn a “no” into a “yes”.
If you pick up a CV of any top IT sales candidate, you wouldn’t expect to spend any time searching for the important facts and figures—results, achievements and notable awards—because it would be right at the top and clear to see. In theory, having a results-oriented CV is a given. You probably already knew that. But how do you put this into practice?
Check out our tips for IT sales Winners:
1. Hiring managers want to see your numbers. Numbers are easier to scan than words. Try to quantify everything that you’ve done and achieved. For instance, any great sales CV will have something like this…
• Achieved 140% of my £550k margin target in 2015
•Achieved 110% of my £500k revenue quota each quarter
Remember to explain what you mean. In other words, just stating “generated £5,000” doesn’t really tell the hiring manager if you’re above or below your goal.
2. Hiring managers want to see awards. Awards make IT sales candidates stand out. Make sure you include your awards under each of your positions. Awards like President’s Club or Top Sales Person don’t belong at the bottom of your CV. Bring them up top so they can shine.
3. Hiring managers don’t care about your summary. It’s nice to have one, but it shouldn’t be a giant block of texts that takes up a whole page of your CV. Get to the point. If you’re going to include a summary, make it concise and interesting. One or two sentences max.
4. What did you sell, which vertical/sector did you sell it to, and how much did you sell? Get down to the nitty gritty quickly. Plus, they want to see whom you sold to. If some of your past clients include big names, include them in your CV. These are the first questions a Recruiter or Hiring Manager will ask you so it’s best to make the basic clear.
5. Hiring managers care about company reputation. If you worked for or sold to a Fortune 500 company, for instance, make sure the company name comes before your job title. It doesn’t matter how senior you may be—your company is going to make a bigger impression for sales managers.
6. Never ever lie or remove companies from your CV. You may think it’s not important, that that move was a bad one or you weren’t there long enough for it to be relevant. The industry is small and it’s important to always be honest.
7. Don’t make it into a novel. It’s important to get all the key information across but don’t make your CV any longer than 2-3 pages. More often than not if it’s longer than 5 years ago, it probably is relevant to the Hiring Manager.
CV’s are important and it’s the first chance you get to really sell yourself to the Hiring Manager so make sure you follow these tips and give yourself the best chance at securing yourself that important first interview!
Want to speak to Becky?
If you are an senior IT sales person looking for your next career move, contact Becky via LinkedIn or by email/ phone firstname.lastname@example.org /0161 446 4160